Recently the Tytanium Ideas team got a very special invitation…one that doesn’t come around too often. An invite that if you don’t go, you will end up wishing that you would have. Our friend Gordon at 3Fold Communication in Sacramento organized the amazing event, the Sacramento Region Brandathon, which has a noble purpose… Gathering together the best marketing minds in the area to find a new tag line for Sacramento! We were more than happy to join in the fun.
The event was held down at the Sac airport in a private hanger, and the prerequisite to joining the festivities was signing the verification that you’d read the party’s ‘rules of engagement,’ and then shooting a dixie cup of Kool-Aid. The Sacramento marketing and advertising scene was out in full force, as companies like Honey Agency and rallied together and competed with, and against, one another to create the winning slogan, which will be turned into a campaign aimed at bringing the creative masses together to solidify an identity for our Sacramento Region.
As a part of this marketing community in the Sacramento area, we were honored to take part in this event, and we can’t wait to see what happens as we continue to work together to bring a greater sense of community to the region.