Pro-Tip Part 2… Google My Business
Let’s face it, if you are a business owner, 2020 has been a year of change you won’t soon forget. From managing your team, communicating with clients, modifying services, and hey, maybe even working in your pajamas. You’ve probably come to the conclusion that an online presence is more relevant than ever. At Tytanium, we couldn’t agree more. So, how can you stay connected with customers or build relationships without that usual word of mouth or face to face interaction? Meet… Google My Business.
Okay, so what is it?
Google My Business is a user-friendly program for business owners like yourself. You can easily organize and manage your online presence across Google, including search and maps. This makes it easier for potential customers to find your business when searching for relevant keywords that pertain to you. You can customize your profile by adding information like hours, address, phone number, and services.
At Tytanium, we find the most compelling feature of Google My Business is the ability to feature testimonials, photos, and popular hours. This allows you to tell your story and set yourself apart from your competitors.
Do I really need to use it?
Great question! The answer is, YES. Google My Business is extremely useful for these two reasons:
ONE: Your business is being featured to a potential customer during the search stage of their buying journey! You are on their radar from the start.
Or: ONE: Your business is being featured...
TWO: Google My Business allows you to see how a customer searched for your business and where they came from. This is where we come into play. Our team uses this data to target the right audience and see if the person has chosen to call you, click on your offer, visit your website, and more!
Can I interact with potential customers?
Yes, you can read and respond to reviews, answer questions, or create an offer to engage with your potential customers.
Customers who are searching for service can see any information you want to provide, which is why our pro-tip is to use all the features of Google My Business.
We know you are busy. To ensure you never miss another opportunity, we will customize a campaign to specifically target your audience, track performance, and convert your prospects to conversions.
So, what’s the first step?
We advise setting up a Google My Business Profile, start personalizing your page and check out the features. This can be an intimidating process but it is worth the hassle.
Our Team knows Google My Business so feel free to reach us at Tytanium Ideas to get started. Before you know it, your story will be at the top of Google Search!