Your website’s job is to attract potential customers, convert them into leads, and ultimately help you grow your business. But when your website isn’t pulling its weight, it can be super frustrating. Especially if you’re running ads, posting content, and pouring time and money into an asset and seeing little to no results.
Thankfully, a website’s poor performance is often linked to some pretty common issues. These typically include slow load speeds, lack of bandwidth or storage space, outdated content, poor SEO, and a lack of mobile-friendliness. All of which can lead to a poor user experience and ultimately hurt your business.
Explore the top 7 reasons why your website may be underperforming and what you can do to turn things around. Buckle up, and let’s dive in!
#1 Slow Load Speed and Downtime
Waiting for a slow website to load is like watching paint dry – boring, frustrating, and will most certainly leave your customers looking elsewhere. And then there’s website downtime, which is basically the equivalent of putting up a “closed” sign on your storefront. Needless to say, it’s not a good look for your business.
So, what causes slow load times and frequent downtime?
Well, the culprits are often unoptimized images, a lack of content delivery network, insufficient bandwidth for the amount of web traffic, and most commonly, inefficient web hosting services. Slow load times can drive away valuable customers and hurt your business’s bottom line.
#2 Limited Scalability
It’s hard to believe that too much traffic could ever be a problem. However, think about it in terms of having a storefront, an increase in visitors seems like a good thing until you’re all packed in a room like a can of sardines. It’s a similar experience on your virtual storefront. When too many users are trying to use the site at once, and your current web host doesn’t have the bandwidth to support your growth, it leaves users with slow load times, crashes, and a poor user experience. If your web host does not offer scalable hosting plans, you may not be able to handle increased traffic during periods of high demand, leading to lost sales opportunities.
#3 Limited Storage
Don’t you hate that little pop-up on your phone letting you know you need to send Apple an additional $0.99 per month or never take another photo again? Your site functions in a similar way, which means you need to work with a company that has the capability to meet your storage needs. If your web host has limited storage options, you may be unable to upload high-quality product images or videos, which can negatively impact your sales and kill your credibility. Because let’s face it, no one’s going to input their credit card number to a website that’s disjointed with pixelated images and slow load times.
#4 Lack of Support
When you’re in the middle of a website crisis, you need help. You need a web support team that answers the phone. If your web host does not offer adequate technical support, you may be unable to quickly resolve issues that could impact your website’s performance and sales.
At Tytanium, we know how frustrating it can be to deal with technical issues on your website. That’s why we offer real, human support that’s just a phone call away.
That’s right; we’re not one of those faceless, big-box web hosting companies. Our team is alerted in real-time when something goes wrong on your site. That means we’re able to reach out to you and immediately get to work fixing the problem. When you call us, you’ll speak to a real person who understands your concerns and is ready to offer you the technical support you need quickly.
If you’re tired of feeling like you’re on your own when it comes to website support, give Tytanium Ideas a call today. We’re here to help, and we’ll make sure you get the support you need when you need it.
#5 Outdated Content
Keeping your website’s content up to date is an important factor in attracting and retaining visitors. If your website has outdated content, visitors may not see the value in returning to your site. This can be a major issue, as fresh, relevant content can help to attract and retain visitors, improve your search engine optimization and rankings, and drive traffic to your website through social media and other channels.
#6 Poor Search Engine Optimization
Search engine optimization is crucial for ranking your website in search engines. If your web host does not provide the necessary tools and resources for optimizing your website for search engines, you may be unable to attract potential customers to your site, leading to lost sales opportunities.
#7 Lack of Mobile Friendliness
With the majority of users accessing websites through their smartphones, you don’t want to be left in the dust. If your website is not optimized for mobile devices, you might as well be speaking a foreign language to your users. Don’t let them give up on you! Optimize your website for mobile use today with Tytanium Ideas – your one-stop shop for website wizardry!
Get Your Website Running Smoothly
The web hosting you choose can make or break your website’s success. That’s why we take web hosting seriously and offer hosting services tailored to your needs. Our at-your-service team takes pride in providing personalized support and fast, reliable web hosting that can help your website perform at its best. With our hosting services, you can expect better website performance and the support you need to succeed.
Are you ready to take control of your website performance?
Download our guide now and learn how Tytanium idea can kick your site growth into overdrive!